Donald Trump Super Bowl 2020 campaign ad featured Alice Johnson


  • President Donald Trump aired a campaign ad during the Super Bowl on Sunday featuring Alice Johnson, whose life sentence for nonviolent drug offenses was commuted by Trump in June 2018.
  • In the ad, Trump touted his record of criminal-justice reform and featured footage from the emotional moments when Johnson was released from prison and reunited with her family.
  • Some Twitter users praised the ad for highlighting Trump’s successes, while others saw hypocrisy in promoting family reunification when the Trump administration’s “zero tolerance” immigration policy in 2018 led to the separation of thousands of migrant children from their families.
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President Donald Trump aired a campaign ad Sunday night during the Super Bowl featuring Alice Johnson, whose life sentence for nonviolent drug offenses was commuted by Trump in June 2018.

The 63-year-old grandmother gained national attention after her case was championed by Kim Kardashian West. Her sentence was commuted just one week after Trump met with Kardashian West at the White House to discuss criminal-justice reform.

During the Super Bowl, Trump aired a 2020 presidential campaign ad touting Johnson’s case.

“I promised to restore hope in America,” Trump said in a caption of the ad shared on Twitter. “That includes the least among us. Together, let’s KEEP AMERICA GREAT!”

The ad featured footage from the emotional moments when Johnson was released from prison and reunited with her family.

“Politicians talk about criminal justice reform,” the ad said as audio of Johnson’s release played in the background. “President Trump got it done.”

Johnson posted the ad on Twitter and lauded her status as a free woman.

“Two Super Bowls ago I was sitting in a prison cell,” she wrote. “Today I am a free woman and my story was featured in a Super Bowl Ad.”

Kardashian West expressed pride in a reply to Johnson’s tweet.

Some Twitter users praised the ad for highlighting Trump’s successes — he also signed a criminal-justice-reform bill into law in 2018 — while others identified hypocrisy in discussing family reunification when the Trump administration’s “zero tolerance” immigration policy in 2018 led to the separation of thousands of migrant children from their families.

Trump signed an executive order in June 2018 meant to end family separation at the border but continued his policy of criminally prosecuting migrants suspected of crossing the border illegally.

Trump’s fellow billionaire Michael Bloomberg also ran a 2020 presidential campaign ad during the Super Bowl. These two ads were the Super Bowl’s first nationwide presidential ads.





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